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Case study / Photography

The Hollybush Bar & Restaurant

Brand photography and identity for a bar and restaurant.

Client The Hollybush Bar & Restaurant Industry Hospitality Services Photography
terencemeghani.com/the-hollybush-bar-restaurant/
The Hollybush Bar & Restaurant
The full story

The Hollybush Bar & Restaurant: Brand Identity & Photography

The Hollybush Bar Restaurant Logo Design 2 - The Hollybush Bar & Restaurant
The Hollybush lockup on the house red

The brief

A well-established local bar and restaurant with genuine regulars, and a brand that no longer matched how the venue felt in person. The photography, the menus and the visual identity were doing nothing to bring in anyone who had not already been recommended it by word of mouth.

The Hollybush Bar Restaurant Facade Design 6 - The Hollybush Bar & Restaurant
The pub as it stands, flowers and all

The build

Identity work and photography built around the same thing: heritage and quality, never a generic “trendy bar” look that could belong to any venue on any high street. That meant shooting the space and the food the way regulars would describe it, then carrying that tone through the logo, menus and print materials, so a first-time visitor’s expectations match what they get when they walk in.

The Hollybush Bar Restaurant Logo Design 4 - The Hollybush Bar & Restaurant
The mark: knife, fork and a pint glass
The Hollybush Bar Restaurant Logo Design 3 2 - The Hollybush Bar & Restaurant
The cutlery mark on its own, for small sizes

The result

A brand that reads as established instead of newly rebranded. The goal was never to reinvent The Hollybush, it was to make sure everything printed and photographed looked like the venue people already loved.

The Hollybush Bar Restaurant Sign Design 6 - The Hollybush Bar & Restaurant
A digital totem promoting the Indian pub food menu
The Hollybush Bar Restaurant Food Menu Design 6 - The Hollybush Bar & Restaurant
Leaflets and the menu clipboard used in the bar

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