Fireaway Pizza
Local marketing and branding support for a Fireaway franchise location.
Fireaway Pizza — Local Digital Marketing for a Franchise Location
The brief
A Fireaway franchise location with a strong in-store experience and genuinely good pizza, but a digital presence that wasn’t bringing in anywhere near the local footfall the food quality deserved.
The build
A social media strategy across Facebook, Instagram and Twitter built around the thing that actually sells pizza: real photos of the food, customer testimonials, and promotions timed to drive orders rather than just accumulate likes. PPC campaigns ran alongside it, targeted specifically at local searches rather than a broad, expensive net cast wider than a single location’s delivery radius actually needed.
The result
A local marketing engine built around the specific reality of running one franchise location — driving orders and reservations from the immediate area, not vanity metrics that don’t translate into people actually walking in or ordering.
Need local marketing built around your actual footprint, not a generic campaign?
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