Metro Laundrette & Dry Cleaners
Rebrand for a laundrette and dry cleaner, refreshed for a new generation of customers.
Metro Laundrette & Dry Cleaners: Local SEO and Social for a Neighbourhood Business
The brief
A laundrette and dry cleaner needing a website and local visibility strategy built around how people search for this kind of service, terms like “laundry service near me” and “eco-friendly dry cleaners”, plus a social presence to stay visible between visits.
The build
A redesigned website with SEO built around genuine local search terms, backed by a social content calendar and seasonal promotional material, back-to-school offers, loyalty programmes and seasonal posters, designed to keep the business front of mind for a service people do not think about until they need it.
The result
A Mill Hill business with a website and social presence built around how nearby customers search and decide, and a template for the kind of local work I do across north London.
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