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Case study / Branding

Tulsi Vagjiani

Branding, photography and social content built around a personal brand.

Client Tulsi Vagjiani Industry Personal Brand Services Branding Website tulsivagjiani.com
terencemeghani.com/tulsi-vagjiani/
Tulsi Vagjiani
The full story

Tulsi Vagjiani: Personal Brand Identity for a Motivational Speaker

Tulsi Vagjiani Logo Design 2 - Tulsi Vagjiani
The Tulsi Vagjiani wordmark in gold

The brief

A personal brand for a motivational speaker and plane-crash survivor whose story needed an identity that could carry its weight without ever tipping into anything exploitative or overly dramatic.

Lumina12 What Do You See 20 - Tulsi Vagjiani
Portrait photography kept plain and direct

The build

A minimalist, luxury-leaning identity: a considered colour palette, refined typography, and a logo built to work as hard on a website as it does across speaking engagements, designed to let the story itself carry the emotional weight instead of a busy or sensationalised visual treatment.

Tulsi Vagjiani Mobile Mockup 2 - Tulsi Vagjiani
The mobile homepage introducing Tulsi in her own words
Tulsi Vagjiani Mobile Mockup 02 2 - Tulsi Vagjiani
Video-led hero on the phone, where most of her audience arrives

The result

A personal brand serious and considered enough to match the story behind it, giving Tulsi a consistent identity across her website and speaking platform.

Krazy Media Branding Marketing 0502 - Tulsi Vagjiani
Photography used at full width, never as decoration
A9EC9534 0488 4007 91DD 6303DEFB751B - Tulsi Vagjiani
A styled portrait from the same shoot, used on the speaking pages

Does your personal brand carry your story with the weight it deserves?

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