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Web Design / Potters Bar

Web design for Potters Bar firms with London customers and local roots

Potters Bar sits at the edge of London, on the motorway network and a short train ride from the centre. Plenty of its firms sell into London as well as locally, and the website has to hold up in both markets.

10+ years designing and building websites for local firms Custom WordPress, not a theme with your logo swapped in Serving Potters Bar, Barnet and the northern edge of London
Why Potters Bar firms call me

Web design for businesses that sell into London from just outside it

A firm that works across the boundary needs a site that looks at home next to a central London competitor, without charging London agency prices for it.

London-standard design

Clean, confident design and careful copy that stands comfortably alongside firms based in central London.

Local and London search together

Pages written for the Potters Bar area and for the wider London searches your customers actually use.

Direct, without the agency layer

You work with the person doing the design and the build, so decisions are fast and nothing is lost in translation.

One person accountable, start to finish

The same person builds the site, launches it and looks after it, so you always know who to call.

You can be based in Potters Bar and still look like the best firm in the room. That is a design decision.
Work nearby

A client a few miles from Potters Bar

A real business just down the road in Mill Hill. It has a case study you can read and a site you can open.

Triage Vets, Mill Hill

About six miles from Potters Bar. A full rebrand and photography for a veterinary practice.

What changes

The Potters Bar website most firms get vs. the one that holds its own against London

The common approach

  • A local template that looks out of its depth next to a central London competitor
  • Copy that only mentions Potters Bar, or only London
  • An agency quote built around its overheads
  • A handover and then silence

How I do it

  • Design and copy that look established wherever the customer is
  • Pages that serve both the local and the London search
  • Fees that go into the work rather than into overheads
  • Support that carries on after launch
Questions people actually ask

FAQ

Do you work with businesses in Potters Bar?

Yes. It is within easy reach of my Hertfordshire base, and I can meet in person where it helps.

Is a freelancer cheaper than an agency?

Often, because there are no account managers or office overheads to pay for. I will give you a clear scope and price before I start, so there are no surprises.

Can the site target London customers as well as local ones?

Yes. I structure the pages around the searches your customers really make, local or London, and I will advise on which are worth competing for.

How long does a new site take?

A focused business site is normally a matter of weeks, depending on how quickly content and feedback come back. I will agree dates with you at the start.

Proof

Sites I built that are running right now

Open any of them. These are live businesses trading on the site, not mockups, and each one has a write-up of what was built and why.

What clients say
Terence and his team have been exceptional. Have used them for years, they built me a custom made website and occupy monthly SEO which has been fantastic in gaining so many enquiries every month. My company Xclusive can now expand as a result.
Xclusive Services
We had very good service and experience from Terence and the team. They developed the new website for us and assisted with the photos, text, lay out, key words etc. The team were easy to get hold of and have a vast amount of experience.
Kemp Services Ltd
Available for projects

Tell me what's broken, or what you're starting.

One email or a fifteen-minute call. I read and reply to every one myself.

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